By Doug Gordon
WordPress is known as the leading blogging platform – however it is not limited to blogging. The reason it is so popular is it is very easy for anyone to use; web developers use it as well as business owners. It became popular thanks to its simple blogging interface and its fast setup.
A lot of people think of it as blogging software. However, its uses are limitless as it can be employed for any number of web applications. In fact, a reasonable description might be that it’s a content management system with built in blogging.
WordPress site builder software allows business owners to immediately tap into the potential of WordPress. Creating a site within minutes is simple and the website looks and feels professional. The main reason to choose WordPress as a website content management system is that it has an unbelievable amount of free plugins you can use. Once you have created a website using WordPress site builder software you can add functionality by choosing from a wide range of plugins. Plugins such as contact forms – allow people to send messages directly via a simple web interface.
WordPress site builder software gives everyone an opportunity to create professional-looking websites that could previously only be achieved by web design professionals. WordPress itself has a very basic interface where you can create a site from scratch, but many people could find this more complex. Instead, it is possible to change the way a website looks by selecting a theme, and this approach is pretty commonplace. For those wishing to customise more precisely, or if they have something specific in mind, this is also possible within WordPress, using more advanced skills.
For example, if you have a website which is promoting car valeting services and you would like to have an image slider at the top of your page showing before and after pictures, this is as simple as visiting the plugin menu and searching for “image slider”. After the plugin has been added it is a simple process to upload your own images for use in the slider.
If you own a business, WordPress Site Builders have huge advantages for you, particularly if you aren’t keen on having a static website that is merely a series of information pages. Instead, you could promote special discounts and deals to your customers if you an regularly update your site with relevant content that they will be interested to read.
Updating content on a website can get your users returning on a regular, sometimes habitual basis if they are interested in seeing new content. WordPress site builder software makes it easy to create stunning WordPress websites, and the interface is so simple to use that you won’t need to spend a lot of effort and time on creating and managing a WordPress website.